Superbowl

Well, the majority of people at or watching the superbowl are eating some sort of chips or fast food like pizza and maybe having an alcoholic drink so it relates to them. Most of the viewers are adults. They make it positive and happy because first of all how would you sell a product if the commercial sucked. Everyone watching the super bowl are having a good old time and they don't want to crush the mood of it. Overall if your commercial is putting the mood down then the selling of the product could be down. That is why the Superbowl is so popular!